Fair Practices

Our commitment

We do not use fake urgency, pre-selected extras, guilt-worded decline buttons or any other manipulative design trick to get you to enquire, book or pay more than you meant to. What you see when you price a trip, submit an enquiry or read a quotation is what is actually true at that moment, stated plainly and with nothing arranged behind it.

We follow the Central Consumer Protection Authority's Guidelines for Prevention and Regulation of Dark Patterns, 2023, and its Guidelines for Prevention of Misleading Advertisements and Endorsements, 2022. This page sets out what each named dark pattern that could plausibly apply to a car hire website would actually look like here, and states that we do not do it.

We publish this page because a named list is something you can check us against, and a general promise of good faith is not. The Guidelines exist precisely because businesses were found to be building manipulative tricks into ordinary transactions, often small enough that no single customer would think to complain about any one of them, and cumulatively large enough to move real money out of real pockets. Naming each trick and stating plainly that we do not use it is a stronger commitment than a general assurance of honesty, because a general assurance cannot be tested and this one can.

A car hire enquiry does not look like a shopping basket, and most of the tricks the Guidelines were written against were first identified on retail and food-delivery platforms built around a basket, a checkout screen, and a prompt at every step to add one more thing before you pay. We do not run a checkout of that kind. You price a trip, you send an enquiry, we send back a written quotation, you confirm it, and a chauffeur arrives on the day. That difference in shape does not put a car hire site outside the spirit of the Guidelines, only outside their most obvious targets, so the rest of this page works through what each named pattern would actually mean applied to an enquiry, a quotation and a confirmed booking, the shape our business actually takes, rather than to a shopping basket we do not have.

We review this statement, and the practices it describes, on our own initiative rather than only when asked: after any significant change to how a page, a quotation or an enquiry is built, for instance when a form is redesigned, when a pricing display changes, or when we begin advertising through a channel we have not used before, and as a matter of routine at other times as well. The table below is the standard we hold ourselves to, checked on our own initiative and not only when a customer happens to ask.

The patterns we do not use

Price pressure is common in transport and travel bookings in a way it is not in every category of commerce. A fare is rarely a fixed shelf price. It depends on distance, vehicle class, timing and how far ahead you are booking, and that gives an operator far more places to hide a manipulative nudge than a shop selling one product at one marked price ever has. A false claim that only one car is left for today's departure is one example. An insurance add-on ticked by default before you ever reach the form is another. A headline fare that quietly excludes the toll is a third. Each is common enough in this trade that most people who have booked a cab or a tour before have met at least one of them, and that familiarity is itself part of the problem: a trick a customer already expects from an industry is a trick she stops noticing, and a trick nobody notices is a trick that keeps working. The table below is our answer to that familiarity, naming each pattern plainly, in the form it would actually take here, rather than trusting a general promise of honesty to cover ground a specific list covers better.

Here is what each pattern would look like on a car hire site, and what we commit to instead.

Advertising and influencer disclosure

Any advertisement or promotion we run states plainly what it is. We do not commission or publish content, a review, a comparison, a social post, that reads as independent when it has in fact been paid for or arranged in exchange for something of value.

We do not currently run a structured influencer or affiliate programme, and this clause is written to hold regardless of that: if it changes, whether through a single sponsored post, a barter arrangement with a travel creator, or a formal commission on bookings referred to us, the same disclosure standard applies from the first such arrangement onwards rather than being written only once one already exists. 'Material connection' is deliberately wide. It covers a free or discounted trip, a cash fee, a commission on bookings that follow, a barter of any kind, and anything else of value exchanged for coverage, whether or not either side would think to call it an advertisement.

Any influencer, blogger, creator or affiliate who has received a free or discounted trip, a commission, a barter arrangement or any other material connection from us is required to disclose it clearly, prominently and in the same language as the endorsement, in accordance with the CCPA Guidelines for Prevention of Misleading Advertisements and Endorsements, 2022.

In practice this means the disclosure has to sit inside the endorsement itself, in the post or the caption a viewer actually sees, and not only in a profile bio or a linked page she would have to go looking for, and it has to be as easy to read as the endorsement is to watch or scroll past. A hashtag buried among twenty others would not meet this, and neither would a disclosure written in a different language from the one the endorsement was delivered in. A hosted or familiarisation trip, where we cover the cost of travel in exchange for coverage, is labelled as exactly that: hosted, not independent. A viewer forms a different opinion of a claim depending on whether the person making it paid her own way, and hiding that difference is what turns an enthusiastic account into a misleading one.

Review integrity

We do not write our own reviews, pay for a review, selectively remove a genuine negative one, or ask a customer to take down a true account of a bad trip in exchange for anything.

A review on this site is here because a real customer wrote it after a real trip, and it stays here in the words that customer chose, including where those words are critical of us. We do not filter what is shown down to only the reviews that make us look good, and we do not offer a discount on a future booking, a refund, or anything else on the condition that a genuine negative review is deleted or softened. Where a review names a real problem, a late pick-up, a driver who was short with a passenger, a vehicle that did not match what was booked, our answer is to fix the problem and, where it is warranted, to say so against that review in reply, not to make the review disappear.

This matters more here than it might elsewhere. A review is one of the only pieces of evidence a stranger can check before she books a car she has never sat in, from a driver she has never met, and if that evidence can be quietly edited by the business it describes, it stops being evidence and becomes marketing wearing a customer's name. That is precisely what the Guidelines named above exist to prevent, whether the review sits on our own site or on a listing we do not control.

How we collect a review, how we moderate one that might be fake or abusive rather than merely negative, and what to do if you believe a review on this site is not genuine, is set out in full at /legal/reviews-and-ugc.

Our "starting from" price methodology

Where this website shows a "starting from" or "From ₹" figure against a vehicle class, it is the actual published per kilometre rate for that class on our rate card at /tariff. It is not a promotional rate, a rate available only on one route, or a rate that depends on anything further from you.

That published rate holds for the vehicle class as a whole, and it does not move by route, by day of the week, or by how soon before your trip you happen to be booking. A sedan quoted at a given per kilometre rate today carries that same rate for a trip booked a month from now, on a quiet Tuesday or a busy wedding season Saturday, because the figure is a property of the vehicle class rather than of demand on any particular day. Where one model within a class costs more to run than others in the same seating band, that model's own rate is shown against it directly rather than folded into, or hidden behind, the class's lower published figure.

The one condition attached to any per kilometre figure is the minimum chargeable distance published on our rate card. A trip shorter than that minimum is still billed at the minimum, and a trip longer than it is billed for the distance you actually travel. That condition is stated wherever the rate itself is shown, not left for you to discover for the first time on your invoice, and it is explained in full, with the actual figure, at /legal/pricing-and-taxes.

That figure is a rate, not a total, and it is the cost of the distance alone, at the class's own published per kilometre price, with nothing folded in to make it look smaller than the trip will actually cost and nothing hidden that will be sprung on you later. Driver allowance, GST, and any toll, parking or state entry tax genuinely payable on your trip are shown as their own lines on your quotation before you confirm, never folded into the headline figure and never added afterwards, once you have already committed to travelling with us. What each of those lines is, and when it applies, is set out in full at /legal/pricing-and-taxes.

Our all-inclusive pricing commitment

The total on your quotation is the total you pay. Every line that makes it up, the base fare, the driver allowance, GST, and anything billed at actuals such as a toll or a state entry tax, is shown before you confirm, and nothing is added after that.

Two kinds of line appear on a quotation, and both are shown, never one at the expense of the other. A fixed line, the base fare, the driver allowance, GST, is a figure we can state exactly at the moment we quote you, because nothing about it depends on conditions on the day of travel. A line billed at actuals, a toll on a route that carries one, a state entry tax where your trip crosses a border, is shown under its own name and, wherever we are able to state it in advance, an estimated figure against it. Where the exact amount genuinely cannot be known until the trip is under way, because a toll rate at a particular plaza can change between the day you book and the day you travel, we say so plainly rather than inventing a number that would only have to be corrected later, and the actual amount is settled against a receipt once the trip is complete.

A price we have quoted does not move once you have it, except for a short, closed list of reasons, and even then only after we have told you in writing, with the reason and the arithmetic, before the revision takes effect; you may always cancel without charge if you do not accept it. That closed list, together with a full worked example showing every line of a real quotation, is at /legal/pricing-and-taxes.

How to report a practice you think breaches this statement

If you believe a page, a quotation, an advertisement or anything else on this website breaches a commitment on this page, tell us.

Tell us what you saw and where, the page, the quotation reference, or the advertisement, and roughly when you saw it, and we will look into it rather than simply file it away. A report against this page is treated exactly like any other grievance: acknowledged within 24 hours, worked through the same escalation ladder, a first response from customer care and, if that does not resolve it, our named Grievance Officer, and resolved within 15 days and never later than 30. Where a report turns out to be right, the fix is not only to correct the one instance you found. It is to check whether the same practice appears anywhere else on the site and change it there as well, because a manipulative pattern found once and fixed once, while it survives unnoticed on a page nobody happened to report, has not actually been fixed.

Raising a concern here costs you nothing and changes nothing about how we treat your booking or any future one with us; it is never read as a complaint against you. Our Grievance Officer, the full escalation ladder, and the external forums open to you if you remain unsatisfied with our response, are all at /grievance-redressal.